October 25 - October 27, 2013 in Kochi, Kerala
What is it that makes a person live beyond his fears? What makes a person determined? What is it that encourages him to perform with a new vigor even after a dreadful failure? What makes him value patience and tolerance?
Lessons of life come through ALL THAT MATTERS to every individual in his journey towards his goal.
This year, we ran the 'All That Matters' campaign as an opportunity for the youth to tell us what mattered to them in 4 simple words. By showing us their unique perspective of any field, from life to technology 100 lucky winners availed free passes for INK Live 2013 and became a part of the future!